SC Ventures, the Singapore-based innovation and ventures unit of Standard Chartered, and INSEAD, the business school for the world, have on Tuesday announced the launch of Lexarius, an artificial intelligence (AI)-powered EdTech venture with a bold vision to unlock human potential everywhere by making learning deeply experiential.

The duo said in a statement that Lexarius has introduced a breakthrough role-play and coaching platform designed to transform corporate L&D by accelerating skill acquisition.

The launch is a significant milestone in INSEAD’s innovation journey.

It showcases the school’s ability to translate academic insight into real-world impact, taking an internally generated concept and successfully commercializing it through collaboration with a leading global partner.

As the need for reskilling and upskilling reaches unprecedented heights, experiential learning offers a valuable extension to traditional methods, such as coaching and workshops, expanding their reach and impact in a more scalable and cost-effective way.

Lexarius is designed to address this need by using advanced avatars and agentic AI to deliver engaging conversations that respond dynamically to learner input, recreating challenging workplace scenarios in leadership, business development, and customer service; real-time personalized coaching after each conversation, providing feedback on strengths and areas for improvement, and creating a powerful learning loop; scalable deployment with content tailored to different industries, roles, and regions, including conversations in over 20 different languages.

“This venture strongly reflects INSEAD’s commitment to human-centered AI and our belief that technology should amplify human potential,

“Establishing Lexarius as a separate entity allows INSEAD to reach unserved and underserved segments of corporate education,” said Francisco Veloso, Dean of INSEAD.

According to him, Lexarius will also complement INSEAD existing online and in-person teaching, providing genuine pedagogical value to our students and participants.

“This partnership represents a model for how INSEAD shapes the future of business education through strategic partnerships, academic expertise and entrepreneurial action,” he added.

Lexarius combines the strengths of its founding institutions – INSEAD’s expertise in executive education and experiential learning, and SC Ventures’ enterprise-grade infrastructure – while adding its deep expertise in AI and technology innovation.

“Lexarius shows what’s possible when academic excellence meets venture-building execution,

“It fills a critical gap in corporate training with a scalable solution that enhances behavioural change — the decisive factor that so often determines whether corporate transformations succeed or fail,” said Alex Manson, Chief Executive Officer of SC Ventures.

Peter Zemsky, Chief Executive Officer and Founder of Lexarius, said that at Lexarius, the firm’s mission is to empower organizations and individuals to thrive in an era of disruption by closing the knowing–doing gap.

“We build up from foundational skills like active listening and emotional intelligence to high-stakes competencies like leading AI adoption, post-merger integration and crisis decision making,” he added.

Zemsky brings over 15 years of leadership experience at INSEAD, where he served as Deputy Dean and Dean of Innovation.

Lexarius is now available to enterprise clients across Asia-Pacific, Europe, and the Middle East.

It has also established an office in ADGM, Abu Dhabi.

#EdTech #AIinLearning #CorporateTraining #ExperientialLearning #Upskilling