Venturi Partners, a Singapore-based consumer fund, has announced a $25 million investment in Just Quick Run (JQR), an India-based emerging brand in the affordable footwear segment.

This marks the first venture capital funding for JQR, with Venturi acquiring an undisclosed minority stake, Venturi Partners said in a statement on Monday.

This funding will allow JQR to further expand its offline presence to new markets as well as launch its online channel, and further enhance its product offerings to meet India’s rising demand for affordable, high-quality sneakers.

“The partnership with Venturi Partners marks an exciting milestone in JQR’s journey,

“The investment will not only allow us to accelerate our growth and deliver value to our consumers, but, with their support and expertise, we are also confident that JQR will emerge as the leading brand in its category and deliver strong value to all stakeholders,” said Rinku, Sunil and Manish Garg, the promoter brothers of JQR.

Founded in 2014, JQR is a brand in India’s $12 billion mid and economy priced footwear segment.

The firm delivers products at affordable price points with vertically integrated manufacturing, in-house design capabilities and strong offline distribution.

In 2015, the brand launched India’s first fluorescent shoes.

“The footwear industry is seeing strong support from government policies, and we believe there is a significant gap in the price segment that JQR operates in,

“India’s consumer market continues to have a dearth of high-quality, affordable brands, and our mission at Venturi is to identify and scale such businesses across categories,” said Rishika Chandan, Managing Director of Venturi Partners.

“JQR has impressed us with its product quality, design aesthetic, in-house manufacturing, and well-established distribution network,

“We look forward to working closely with the founders to accelerate their growth trajectory,” she added.

This investment is part of Venturi Partners’ broader strategy to empower audacious brands across sectors such as retail, education, healthcare, fast-moving consumer goods (FMCG) amongst others.

Venturi Partners aims to support JQR not just with funding but also with strategic expertise, helping the company scale efficiently while staying true to its core brand identity.

The fund’s existing portfolio includes Livspace, Country Delight, Believe, Pickup Coffee, DALI, and K-12 Techno.

Founded in 2020, Venturi Partners is an Asia-focused investment platform that enables consumer-facing businesses build disruptive brands in India and Southeast Asia.

The firm provides growth funding to consumer-centric, purpose-driven brands, with a focus on retail, education, healthcare, and fast-moving consumer goods, that have a shared desire to create a positive impact on the world.

Venturi has built a unique investment platform for families wanting to participate in the long-term consumer growth trends in Asia.

The platform is built around shared values and long-term partnerships, and aims to bring operational value-add to entrepreneurs building tomorrow’s leading brands in Asia.

#VentureCapital #FootwearIndustry #StartupGrowth #RetailInvestment #ConsumerBrands